MOMpreneur Award of Excellence – 2013

mompreneur-awardGleeful Gourmets is a proud nominee of the “MOMpreneur Award of Excellence 2013!” The Top 10 Finalists depend upon your votes! Please take a few minutes to vote for Gleeful Gourmets by clicking the banner and click VOTE NOW! You can vote once a day until January 31. Thank you for your support!

Mom in the kitchen

What inspired you to become a mompreneur?

After a 5 year corporate assignment in Asia got cut short, I came back to Canada with a new phase of my life. My family now included a baby girl, Glee. It was really difficult to focus on job hunting while caring for Glee. It was quite a transition and I became lost. I could return to the financial industry, however thinking back, I remembered how demanding it could be. I used to do 60-80 hours per week as a sales manager and my evenings and weekends were reserved for meetings. Even if I could get my foot back in the door, I wasn’t sure if that same lifestyle would allow me to see Glee very much. I refused to choose between career and family. That’s when I had to take my life into my own hands. I wanted flexibility to spend time with my family, excitement to keep me going each day, and diversity to continually challenge my creative side. So I followed my heart and started Gleeflgourmets.com. The concept is to help busy families with their daily dinner planning. I do their meal plans so they will never have to ask the question, “What’s for dinner?” ever again!

We are different

How is Gleeful Gourmets Different?

Food blogs and recipe sites have exploded since the internet age. There are millions of recipes available at your finger tips. The advantage of recipe sites is that you can search for anything and everything. The only thing is that you have to know what you are looking for to fully take advantage of the search; even then there are too many of the same recipes that you have to sort through. Food blogs on the other hand feature special recipes and it comes with a story which makes them attractive. Most people think it is a weekend thing where they can try the new special recipes. Others who want to use it as a daily dinner source find that most blogs are not frequently updated. Also sometimes the recipes are really complicated, and more often than not the food looks better than it tastes. That’s why Gleeful Gourmets is a little different. We will bring you the best of both worlds with 5 featured meal plans each week that are designed to taste great and easy to make for your family!

Tall Tree

My Biggest Challenge As A MOMpreneur:

The biggest challenge of being a mompreneur is handling every aspect of the business by myself. When things are not going well or as planned, I start doubting the business idea and my own abilities. I feel very lonely and start to think that maybe getting a traditional job is a better idea.

To get out of that negative mode, the trick is to focus on the positives about the business such as my best sales month, highest hit on the site, the positive feedback and comments. I need to dig deep and remind myself as to why I started this business in the first place; to have my freedom and the flexibility to have more time with my loved ones.

I would also call the people who cared and believed in me. Their words of encouragement were like magic because it gave me strength to face the challenges and helped me see the problems a lot smaller. So thank you friends and family for your on-going support! Words cannot express how grateful I am to have you all in my life! Thank you for giving me the motivation to carry on though those tough days! Love always!

Kari

What Will The Prize Allow My Business To Do?

Meet my editor, Kari Snorek!

Not only is she my editor, she’s one of my greatest friends. Currently she’s been working every week on short deadlines to do all of the editing on GG!

As gleefulgourmets.com is a new concept, it is under marketed. We believe that once this concept is seen and understood by the busy moms and dads, they will appreciate how much time and headaches this will save them. Having said that because they are busy, the marketing has to be very specific so that it will catch their attention. I am confident that the prizes will allow Gleeful Gourmets to properly market ourselves to the right target market.

Hoping that with the right marketing, GG can be come more profitable so Kari can get paid!

Leave a Reply